In our 47th Episode, we begin Season 5 with an engaging chat with @neurorachel
Raquel Fructos, also known as @neurorachel on Instagram,
is a successful entrepreneur, European Thought Leader
and Senior Specialist at the BV Innovation Lab.
Always a favourite of our worldwide audience,
we’ve invited her back to give us an update on Neuromarketing.
Along with some cool new tools that can improve campaigns.
Companies around the world
are changing the rules about how they study
& understand consumer behavior.
And thanks to AI,
it's much easier, cheaper & more effective.
– Raquel Fructos –
Listen to the podcast right here.
And just scroll down for
additional resources in this episode's
BV Podcast S05 E01 | POD 47
- OUR EXPERTS
Raquel Fructos · Senior Specialist, Neuromarketing · BV Innovation Lab
- NEW TOOLS
💡 Neurocatching (Spain) – Eye-Tracking, Facial Coding & More
💡 Neurons (Denmark) – Predicting Human Behaviour
💡 Feeder – Facial Recognition & Emotional Analytics
Danish start-up Neurons offers Predict AI, which they call "AI-driven Attention Analysis"
The Erosion of Digital Trust
- LEARN FROM BEST CASES
15 Powerful Examples of Neuromarketing
- PSYCHOLOGY TODAY
The Myth of the Rational Consumer
MORE IDEAS AND RESOURCES
Facial Coding and Eye Tracking: see how it's done
- HOMER AND THE 6 STIMULI
Visual, Personal, Memory, Tangible, Contrast and Emotion.
Feeder: A Quick Overview
Get to know the BV Innovation Lab in less than 30 seconds.
see video on youtube · lab.bvirtual.com
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- BV Innovation Lab
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Your own project just might be featured in one of our future Flash Briefings!
We look forward to hearing from you.
The original 2018 Production Team of our European Marketing Alexa Flash Briefing: Peter, Anna and Paul
The members of BV Story Studio's Voice Team — Carrie, George, Leslie and Henry — are AI-generated, natural language voices. Their personalities have continued to develop (and even flower) since they joined the BV Team in the Spring of 2020. Each one was born in Vancouver, BC, Canada at NaturalSoft, Limited.
Caleb is our new intern. His southern US accent originated at Revoicer.
This post was originally published on 17 February 2023
Podcast release: 16 February 2023 on Alexa devices, here on this blog & popular podcast platforms.
- 20 May 2023