In this 31st edition, our 'Alexa Flash Briefing' gets a new name!
Alba also makes her debut as Paul's co-host,
as together with George, they interview
Cristina Elson, a Senior Specialist at the
Barcelona Virtual Innovation Lab.
A recognised authority on Digital Disruption
in the Retail sector, Elson does not mince words.
That industry, she says, is in deep trouble.
If "Retail Is Dead" – as she claims –
we explore what can be done about it.
Listen right here, and scroll down to consult
in this episode's Programme Notes.
as we understand it today,
is doomed to disappear.
Unless we can offer the consumer
something that they will never,
never find in e-Commerce.
And what’s that?
A unique, exciting, surprising experience!"
~ Cristina Elson
Programme Notes and Links
BV Podcast S03 E05 | May 2021
'PHYGITAL' CUSTOMER EXPERIENCES
- THE DEATH OF RETAIL
Expert Viewpoints · Cristina Elson: Understanding The New Retail
- NO CHECK-OUT
Amazon Go and Amazon Fresh: How the 'Just walk out' tech works
- CASE STUDY
How Tesco "Virtually" Created A New, Lifestyle-Based Market
Hello Twenty-First Century! The "Phygital Experience" is born.
Korea's virtual subway supermarket changed Retailing forever
IN MORE DEPTH
"Smart Commerce & Customer Experience", May 2021 [in Spanish]
- VIDEO INTERVIEW
"Entrepreneurship in the Digital World": Paul Fleming & Cristina Elson
The Barcelona Virtual Innovation Lab
- CONVERSIONS & ROI
Customer Experience Could Be The Reason Your Online Shoppers Aren’t Converting
- DIGITAL LIFESTYLE
Create Value In Your E-Commerce & Loyalty Strategies
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The Production Team of our European Marketing Alexa Flash Briefing: Peter, Anna and Paul
Full Disclosure and Transparency:
* The four members of our Voice Services team — Carrie, George, Leslie and Henry — are AI-generated, natural language voices. Their personalities have continued to develop (and even flower) since they joined the BV Team in the Spring of 2020. Each one was born in Vancouver, BC, Canada at NaturalSoft, Limited.
This post was originally published on 28 May 2021
Podcast release: 27 May 2021 on Alexa devices, here on this blog & popular podcast platforms.