In Video 5, Liam and Toni reveal how your Brand can stand out, thanks to AI-driven Real-Time Marketing.

★ 3 MIN READ | Quick Read | ARTIFICIAL INTELLIGENCE ★

Raise Conversions with Real-Time

In the concluding video of our series on AI and Intelligent Marketing, Liam and Toni from the BV Innovation Lab explore the significance of Real-Time Marketing, linked with AI, in making your brand stand out.

They dive into the concept of Real-Time Marketing (RTM), emphasising its crucial role in the fast-paced world of X-Commerce, where instantaneous payments and ultra-flow, omnichannel experiences are now the norm. The duo discusses the importance of being relevant, responsive, and respectful of customers' needs in RTM, highlighting the impact on brand perception.

The video offers practical tips and introduces generative AI solutions, encouraging marketers to embrace speed and relevance. With insights into platforms like Selligent, Talkwalker, and the evolving landscape of Live Shopping, the video provides a comprehensive overview of staying ahead in the ever-changing world of Real-Time Marketing.

Watch the video (también disponible en español) and check out the additional resources below. They'll give you a deeper understanding of these concepts.

toni

In this video, you'll meet Toni, the newest member of our Lab and our BV Story Studio.

Video 05, "Real-Time", premiered on 29 November 2023.
And remember: you can watch all 5 videos right here.
Be sure to click on the subtitles icon in the lower-right corner on YouTube.

⬇️ EN CASTELLANO ⬇️