Showing posts with label #new brands. Show all posts

"I Need Spain", Spirit of the New Brand

– Originally posted on this blog in 2011. Updated in 2023. – We'd like to share with you a true gem

Communicating Your DNA, Creating a Lovemark

We have spoken many times on this blog about the merits of knowing your company's "DNA". Not only

How to Maximise Engagement: Beware of Andrés, the "False Fan"

Social Media Monitoring with Brandwatch

Co-Creation: Facebook Fans Help Name Mascot

The Age of Social Media is making one of our long-held dreams of Interactive Marketing come true:

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