The Cinesa Challenge: "¡El Doblete!"

It's the classic "Double or Nothing!"

Cinesa, a major European cineplex chain (and client of the agency) has put out a major challenge to all its fans on Facebook:

If we DOUBLE the amount of fans (from 25,000 to 50,000), we will ALL enjoy a DOUBLE PRIZE. Sound fair?

We think so... so let's get to work! We need to reach 50,000 fans by the end of the day, Sunday 27 June at MIDNIGHT.

Got friends who love cinema? Pass it on!