20th Anniversary Countdown · Day 9 · 2004

Barcelona Virtual - Day 09 . 2004
Sony was a true forerunner in its use of E-Mail Marketing in Spain. We worked closely with their
Professional division to create the "Sony Zoom", a pioneer B2B iniciative

As part of our celebration of the 20th Anniversary of Barcelona Virtual,
Spain's first Digital Advertising and Marketing agency,
we are featuring some of our most emblematic clients in a twenty-day countdown.
The agency was founded on 28 March 1995 in Barcelona.
Our services to Sony included:
Digital B2B marketing strategies, primary research and learning groups
for new product / target development, digital promotional strategies,
naming and branding, e-mail marketing and events marketing.
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