Marketing & Climate Change · Alexa European Marketing Flash Briefing · S01 E11

In our 11th Flash Briefing: An Interview with Dr. José Luis Maccarone
In our 11th Flash Briefing: An Interview with Dr. José Luis Maccarone

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This accompanying post to our eleventh Alexa European Marketing Flash Briefing focuses on Marketing, Innovation and Climate Change, an integral component of our strategy -- and that of the global Affinità Network, of which we are part. 

And if you have not yet heard this episode, be sure to enable our Flash Briefing on Amazon Echo devices. Then, simply ask Alexa to "play your European Marketing Flash Briefing".
If you don't use Alexa, you can also listen to the podcast by scrolling down to the embedded audio, below. (Just click on the Soundcloud links below.)



HOW TO LISTEN USING ALEXA: It's easy to set up Alexa to hear our Flash Briefing: step-by-step

"Tell Your Story Well"

Hosted by Paul Fleming, with special guest, Dr. José Luis Maccarone, Senior Consultant on International Sustainability at Barcelona Virtual, this episode focuses on Marketing, Innovation and Climate Change.

The agency, founded in 1995 by Mr Fleming and his business partner of 25 years, Josep Torra, is a European Internet pioneer. We're now using Voice Marketing to mobilise solutions for Climate Change, as shown by this ground-breaking Flash Briefing, heard around the world.


Paul Fleming y José Luis Maccarone

_Paul and José Luis in the agency before the interview

We'll be adding more videos, cases and relevant links on a regular basis. For starters, explore the resources mentioned during podcast, right below.

And be sure to check out these additional case studies and examples we like.

_A terrible-tasting wine shows the chilling effects climate change would have on the French wine industry

Flash Briefing 11 | September, 2019


FREE DOWNLOAD: Learn how we can help you to communicate your strategy in this brief PDF

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Photo: Paul Fleming · Barcelona Virtual Photo: Anna Hernández · Barcelona Virtual

We hope you enjoy the monthy broadcasts, hosted by Paul Fleming, together with Anna Hernández.

You can find this podcast at any time on various platforms:

By speaking to Alexa, here on the Barcelona Virtual Blog or at our Soundcloud profile page.

Please, don't forget to include your comments with us here on the Blog; and also to share your own examples of innovative Intelligent Marketing from Europe.

Your own project just might be featured in one of our future Flash Briefings!
We look forward to hearing from you.

The Alexa European Marketing Flash Briefing Team - Barcelona Virtual -

The Production Team of our European Marketing Alexa Flash Briefing: Pere, Anna and Paul

Learn how to Improve Your Results with Intelligent Marketing

Published on this blog on 19 September 2019.


  • 20 September 2019
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